The inbound approach is transforming the marketing game, but there's still a lot of skepticism out there. Maybe you've heard that inbound marketing is just running a blog or that it doesn't actually generate revenue. Maybe… More

I’ve been using Evernote since the note-taking service was launched in 2008. I've used it on nearly every desktop and mobile platform the service has been on. I’ve stuffed its servers with trivial things, like songs I want… More

Prefer to listen? Here's an audio version of this post!   Whether you’re operating your own family business or managing the account for a chain of car dealerships, there’s a lot to do, much to remember,… More

The year 2016 is done (almost). Before we let this year come to a close, we suggest you reflect on how the last 365 days went and give yourself an annual review — especially if you… More

Eat your frogs is a reminder to do the hard stuff first. In marketing, create your cornerstone content first. The rest gets easier. More

On January 10, 2017, Google will make a search engine optimization (SEO) update to how mobile users search for and find relevant information. The change is intended to create a better user experience — but it brings some mobile… More

Creative ideas come to me at some of the most peculiar times. My lightbulb has gone off while waiting in an airport terminal, while soaking in the shower, and even while wandering in the supermarket,… More

Reading has changed. Gone are the days of poring over the newspaper at the breakfast table. Today, reading has moved online — and it's not reading anymore; it's skimming. If you're blogging for business, you need to understand how readers'… More

Keywords show search engines what products and services your dealership offers. Automotive keywords can be implemented and optimized throughout your website in places such as body text, image alt text, URLs, page titles, and page headings.… More

Words are the backbone of the Internet. By understanding what makes a great piece of writing, you unlock a major component of today’s search engine optimization (SEO). Engaging, well-written content is the best way to… More

Automotive websites are too often filled with boilerplate text, which is destroying the visibility of these sites on Google. This has to stop. Watch my urgent appeal to auto dealers to stop using boilerplate text below. More

Time flies when you're having fun. We're back with another 9 Clouds monthly roundup! September was a busy month. Self-driving cars were all over the news, Twitter announced it's giving us more bang for our tweet, Amazon promised… More

“We’re going to do a scrum.” What’s your first reaction to that? It’s probably one of two things: You’re thinking about a pack of rugby players trying to gain control of the ball or you’re… More