We’ve recently been writing about the power that lies in new content powerhouse Medium and why it matters to marketers. We are going to finish off our short series with a webinar. Attend the webinar on May 7th at 10:30 a.m. to learn how you can leverage Medium for your own marketing efforts.
Sometimes, we just want to speak our mind. No strings attached. Other times, we want to spead the word about our business or new adventure but we’re just not sure how to actually do so.
Social options such as Facebook and Twitter work fine for short ideas and promotions, but what if you have more to say and you want a truly interested audience to boot?
Enter Medium, a fairly new “platform/pulisher hybrid” that has been gaining quite a bit of momentum on the Web because it allows anyone to post about anything, in as many words as they’d like. Medium defies the traditional “rules” of social media because it prioritizes content not by publish date or the size of an author’s following, but rather by quality and readability of the content itself.