Recently, Google announced a new type of search ad just for the automotive industry. These ads are called Model Automotive ads, and they function as a swipeable photo album. Model Automotive ads are only available to OEM advertisers… More

In all of my travels, I've never been to Texas. So when the opportunity arose for me to attend Facebook's Blueprint Live session in Austin, TX (the in-person Facebook education event for advertisers and marketers)… More

Conflict is inevitable, and we certainly aren’t immune from it at 9 Clouds. We’ve all been known to dig in our heels on something. But over the last few months, we’ve been working on developing… More

Automotive Facebook marketing is about more than just having a large fan base. In fact, it's not even really about having a large fan base at all. These days, organic traffic on Facebook is incredibly hard… More

It's a great day to be a marketer. In addition to having virtually endless ways to reach our customers, we also have endless ways to improve our tactics. Every month, our team creates hundreds of online ads for… More

You created your automotive Facebook ad, set it to active, and went about your daily business. And then you get the dreaded notification: Your ad was rejected. All that hard work — just so Facebook could throw… More

Do you feel like you’re fumbling around in the dark while trying to show your Facebook ads to the right people? Do you feel like your Facebook marketing is no match for the seemingly indomitable giant… More

Good marketers know that in order to craft an effective marketing message, they first have to find the right audience to receive it. Facebook Custom Audiences are a great way to define, research, target, and connect with the… More

  It's one thing to show an ad on Google, it's another thing to show the ad that people actually click.  In this post, I want to show you a few key things that will… More

Football games, concerts, and other gatherings can be your next big marketing opportunity. With the right strategy, you can put a tailored message in front of exactly the audience you're looking for. Learn how in our… More

New to Facebook ads? Hey, we get it. We were there once too. (A long, long time ago . . .) If you're just beginning to learn Facebook advertising for auto dealers, it's important to start at the source:… More

On Friday, June 24, the MnSearch Summit took place in downtown Minneapolis. I attended the event along with Scott Meyer on behalf of 9 Clouds. The day began with a light breakfast and coffee in… More

My first “real” job was as a professor, teaching political philosophy: Hobbes, Locke, and the like. My favorite part was taking abstract, complicated topics and translating them into real-world situations with a classroom of students… More