We’re pretty SMART here at 9 Clouds. Before you decide we’re just being arrogant, hear us out. At 9 Clouds, we develop SMART marketing goals (for our own company and with our clients) that give us a benchmark for success. These goals help us optimize our everyday work in order to make the most out of our digital marketing dollars and efforts. Ready to get SMART with your digital marketing? Read on to learn how.
It’s not enough for your business to simply be on Instagram. For your account to be worth your time and effort, you need to use it well and engage your followers. But in order to have effective engagement on Instagram, you first need to have followers. Unfortunately, followers don’t just automatically roll in once you create an account. Growing your Instagram following takes time, but with consistent strategy and efforts, the popular photo-sharing platform can become a strong addition to your business’s social media tool belt. Here are five tips to growing your Instagram following.
You know that person who just has to tell you everything about their weekend while you’re just trying to get a coffee refill at 9 a.m. on a Monday morning? The person with maybe the loudest laugh, who is always trying to strike up a conversation, who would much rather explain something in person than send an email? Those are the extroverts in your office! And they’re a wonderful addition to any team because they tend to light up a room and are comfortable with expressing off-the-wall ideas in brainstorming sessions. (Not to mention they almost always have a good joke or two up…
Happy (belated) Fourth of July! 🇺🇸 It was kind of a weird one, wasn’t it? On a Wednesday, right in the middle of the week, forcing most of us to stick near our homes rather than jet (or boat) off to some sandy coast. And — in Sioux Falls, anyway — the weather was moody, too wet for fireworks. Still, we made the best of it. We brought out the burgers and the beer and the American flag bandanas, all in the spirit of independence and pride. Naturally, the festivities got me thinking. What are we really celebrating on the Fourth of July? Our…
As people change the way they buy cars, the automotive industry is changing, too. That’s not just our opinion as a digital marketing agency for auto dealers. It’s what the recent data from the 2018 State of Automotive Marketing report supports. In this post, we cover the key auto marketing priorities and strategies of 2018, as revealed by the report. To see all the data, you can download the entire report now!
Of all the things I’ve learned in my time working here at 9 Clouds, I continue to be amazed by the power of targeting. It’s our (not-so-secret) weapon. It’s how we ensure that we aren’t wasting our — and our clients’ — dollars. When I create a Facebook ad for a client, I can confidently know it will appear to whom I want, where I want, when I want: Hey, you — you 20- to 30-year-old “trendy” mom with a bachelor’s degree who enjoys hiking and camping in the mountains and who just added another little one to your family — yes, quite…
Coming from someone who loves swimming pools, one of my favorite sounds of the summer is the joyful scream that comes from a child diving off the diving board, into the refreshing water. Going to the pool isn’t the only way to cool off this summer. Refresh yourself with the latest digital news from June 2018 in this edition of our monthly roundup.
I am a Very Organized Person™. Or at least, that’s the reputation I’ve cultivated among my friends and family over years of being annoyingly on time. It’s what has made me a really great project manager and, before that, an excellent TV producer. For all the jokes I endure about being a Very Organized Person™, I’m convinced everyone could benefit from these organizational skills in their day-to-day lives. Learn from me, Non-Organized People. You could be a VOP™, too.
Tuesday, June 26, was 9 Clouds’ ninth birthday! Nine years ago, our company was incorporated. We’re taking the opportunity to reflect on what feels like a monumental birthday because of the “9” in our name.
Love it or hate it, friend, you’re probably aware there’s an upcoming election. In November 2018, voters across the United States will elect thousands of public officials, including 6,066 state legislators, 435 United States Representatives, 33 United States Senators, and 36 governors, not to mention the future shape of California. And almost all of those campaigns are using Facebook to reach their constituents — including several candidates right here in 9 Clouds’ home state of South Dakota. Which brings us to the very important lesson in this post: Successfully targeting your Facebook ads will benefit your budget and your message (no matter your industry).
There is power in data. That’s one of our core beliefs at 9 Clouds. It’s why we base all our digital marketing services on cold, hard facts — and it’s why we started conducting our annual State of Automotive Marketing report years ago. We’ve spent the last several months gathering fresh data for 2018. Today, we’re introducing the brand-new 2018 State of Automotive Marketing. Download it now to learn the best ways to grow your dealership this year (and beyond).
Is your automotive marketing strategy ready for 2018 and beyond — or are you lagging behind the competition? The 2018 State of Automotive Marketing report reveals the key areas of opportunity and biggest challenges for auto marketers today. We’re digging in to those results in our next webinar coming up on Tuesday, July 17, at 11 a.m. CST.