9 Clouds Automotive Marketing Blog
Where automotive meets digital marketing.
Who gives a hoot about Instagram?
You better if you’re an auto dealer. It’s 2016, after all, and 23% of car buyers use social media to discuss or share a recent purchase. If one out of every four customers is talking about you online, don’t you think you should be part of the conversation?
These are the five must-use apps to use along with Instagram for auto.
This is a powerful app for complex photo editing, so you won’t want to use it on every picture you Instagram, but it’s a must-use for more detailed jobs.
For every other photo, you can use Aviary. This photo editing tool comes with more advanced filters and color effects, but it’s the one-tap auto-enhance feature that really stands out.
Aviary is the perfect app for a quick showroom snapshot that needs just a little work.
There's only one reason to use PicStitch, but there are about a million different results. This app creates collages from your photos, using different aspect ratios and layouts.
Maybe you want to show off different angles of a new car on your lot. Or maybe you've got a community event happening at your dealership. Either way, PicStitch is a fun way to create content people can interact with on Instagram.
Postso is perfect for any social media managers who have been avoiding Instagram because of the time commitment.
It's one thing to take a bunch of photos, but it's another to share them all instantly and flood your followers' feeds. The problem is, there's no way to schedule posts within the app itself.
That's where Postso comes in.
Postso allows you to set up team members with accounts so that multiple people can share control of your dealership's Instagram account. You can also queue up posts so that your account stays fresh — without over-posting.
Repost enables you to share relevant content from users, while still giving the original photographer credit.
This app can be useful if you're running a campaign asking followers to send you photos. Share a few on your own account to generate genuine interest.
Repost is a great way to let customers interact with your content — not just consume it. That's a big distinction between inbound and outbound marketing that can set your dealership apart from the rest.
Take Instagram for Auto to the Next Level
In order to make sure your dealership is showing up where customers are looking, you've got to embrace the most popular social media channels. And Instagram is one of them.
These apps are great resources to help you run an Instagram campaign at your dealership more easily.
If you're ready to take your ‘Gramming skills to the next level, download our Instagram for Auto Dealers eBook. It's a full guide on how to put the visual channel to work for your dealership.