Email isn’t dead. In fact, it’s so alive that the challenge for auto marketers today isn’t how to get someone to open an email — it’s how to get them to open yours amid the 269 billion emails sent every day.

Yes, there really are that many. And while people prefer email over any other marketing channel, you can’t expect them to care about your email unless you give them a good reason to — like, a really, really, reeeally good reason.

So how do you do that?

In the latest season of our free educational video series, 9 Clouds Live, we walk you through the five key steps to building an automotive email marketing strategy that truly shines. Watch Season Three: Email Marketing for Auto Dealers now, and learn how to get more people to engage with your emails (and ultimately buy from your store)!

Watch the email marketing video series »

What You’ll Learn

Email is an extremely personal medium. In fact, it’s one of the few channels remaining where people have expressly invited you in.

Don’t take that trust for granted. If you don’t respect their inbox, your customers will just ignore your emails (or worse, unsubscribe from your list — or, even worse, mark you as spam). 😱😱😱

9 Clouds Live will teach you everything you need to know about crafting a successful email marketing strategy for your dealership. Along with learning why you need to invest in email marketing in the first place, in Season Three: Email Marketing for Auto Dealers, you’ll learn how to:

1. Target your email to people who actually want to read it.
2. Select the right type of email for your message.
3. Build a purposeful, interesting, and beautifully designed email.
4. Create an automated email to save your staff time.
5. Measure and optimize your entire email marketing strategy.

. . . And more! Watch the email marketing videos here to get started.

What Else You Can Learn

Email marketing tips aren’t all we’ve got up our sleeves! 💪🏼 Watch our other seasons of 9 Clouds Live to learn about two other critical pieces to a winning digital marketing strategy:

• Season One: Facebook Ads for Auto Dealers
• Season Two: SEO for Auto Dealers

You can also explore our many other free digital marketing resources to keep learning.

From one email marketer to another, best of luck in getting your message to stand out in the inbox. You’ve got a one in 269,000,000,000 chance of doing so — but hey, we’ve got faith in you! 😉