If you haven’t been in Google Adwords lately, you may be a little overwhelmed by all the updates. (Not to mention the name change.)

Take some of the guesswork out of the latest Google Ads interface by watching our February webinar. We shared what dealership owners and general managers (GMs) need to know about the world’s biggest search engine marketing (SEM) platform: Google Ads.

Google offers the largest inventory of websites on which to display your text, display, and video ads. If you aren’t advertising on Google, we suggest you jump on the bandwagon now to put your name in front of millions of people searching for brands like yours.

In our February webinar, 9 Clouds’ sales manager Matthew Stoffel and creative content strategist (and SEM specialist) Betsy Sprenkle helped attendees understand some of the big-picture stats you should know and look for when you receive your Google Ads reports.

View this free automotive digital advertising webinar to learn how to:

• Check keywords and ads
• Audit search terms
• View locations
• Evaluate demographics
• Assess auction insights

If you missed the webinar, you’re in luck! We share our past webinars right on our website. Check out this webinar or others to help improve processes, stay up to date on the latest changes in the industry, and other in-the-know industry standards.