9 Clouds Automotive Marketing Blog
Where automotive meets digital marketing.
Music and cars go hand-in-hand.
Everyone remembers their first car and the playlist (8-track, cassette tape, CD) they played on the first drive, singing along to their favorite songs. That’s a moment of personal freedom unlike any other.
Now imagine if our cars could tell those stories. That’s what these singers and songwriters did. They took the thrill of the drive and turned it into a song. For a lot of people, these car songs bring out some kind of emotional response, and they’re all about freedom of driving on the open road.
On the Road Again – Willie Nelson
Willie Nelson’s classic is a country-western song at heart, but it doesn’t matter your musical tastes, you’re singing along when you hear this come on the radio. This song came out before most of the people in our office were born, but we still love it.
It’s a song that defines the driving experience and the freedom we each have behind the wheel. Nelson’s singing about doing something he loves with people he loves — that’s an experience that’s enduring.
Cruise – Florida Georgia Line
“You make me wanna roll my windows down and cruise…”
Go ahead and pretend you didn’t read that with a croon at the end. Florida Georgia Line’s Cruise couldn’t be more different than On the Road Again, but it’s another song we all sing along with.
Maybe it’s because we’re based in the Midwest, but we think this song is the epitome of a car (or rather truck) song, taking listeners down “back roads, blowin’ stop signs through every little farm town.” The reason everyone loves this song is because it’s a relatable experience (sorry mom).
Cars – Gary Numan
You might not recognize this one by the artist’s name, but you’d surely recognize the baseline.
Gary Numan had a string of hits across the pond, but Cars was his only hit in the United States. And now, it’s a 80s classic complete with plenty of synthesizers and tambourine.
While all of the songs on this list are about cars, Numan’s is the most direct. And the most confusing.
“Here in my car / I feel safest of all / It’s the only way to live / In cars” What was happening in Britain in the 80s that made Numan feel safest living in his car? We’re leaving with more questions than answers here, but still, it’s one of the best (weirdest) cars songs.
A Wednesday Car – Johnny Cash
Oh boy, auto dealers. If your customers start listening to Johnny Cash, you’re going to need to find out what day every car was manufactured.
Because those Monday and Tuesday cars aren’t any good — everyone on the assembly line is hungover, you see — and Thursday and Friday are far too close to the weekend. Wednesday cars are put together good, Mr. Cash says.
This song comes from The Rambler, Cash’s concept album about traveling and the open road, but it wasn’t his only song to make our list. One Piece at a Time tells the tale of a GM employee piecing together a Cadillac off the assembly line over the course of 24 years. Maybe not something dealerships want to see their employees aspire to…
I’m Gonna Be (500 Miles) – The Proclaimers
This song isn't explicitly about cars — “I would walk 500 miles / And I would walk 500 more” — but rather about a guy who sounds like he needs a car.
The Proclaimers hit gets a nod as a top car song, though, because it's terribly hard not to sing along to this one. And that's what these car songs are about — creating a shared experience for all of us car owners. You know this one is on your road trip playlist, and that's okay, it just makes you human.
Tell Your Dealerships Story — Through Words (Or Song)
Our cars become a representation of who we are. The songwriters who tell stories about driving are shared experiences we all can understand. The above songs are just a few of the many notable songs about this universal story. You can listen to all our picks in the playlist below.